Wine writer, author and presenter
If you’re looking for a wine writer who brings experience, clarity and a love of wine to every project, you’re in the right place. There's plenty to enjoy on this website from reviews of new wines, old wines and historical line ups; profiles of wineries and the latest news in the world of wine, including how to contact me to give presentations on what makes wine the most delicious liquid on Earth.
I worked at ACP Media in Auckland between 1997 and 2008 and have written weekly wine columns for many years for The New Zealand Herald, The Post, the Christchurch Press, Waikato Times, Capital Times, Capital magazine and many other publications. My work in magazines, newspapers and communications spans 30 years and over that time, I have carved a niche in wine through my books (15 published books by New Holland NZ and HarperCollins), my wine presentations and my own wine education - I have the Wine & Spirit Trust's highest qualification; the Level 4 Diploma.
My work is independent, approachable and informed, turning ideas and knowledge into content that connects with people — and leaves a lasting impression.
I have won several awards for my writing, including Best Wine Guide in the World (English speaking) 2003 for Joelle Thomson's Under $15 Wine Guide (New Holland publishers).
Meet Joelle
Wine and words are both close to my heart and this website brings them together with a deep dive into wine and its compelling blend of geography, history, taste and the people who make it.
I wrote my first wine column in 1994 and have since studied the Wine & Spirits Education Trust Diploma (WSET Dip). I am a trained journalist and author of 15 published books about wine (New Holland HarperCollins NZ) as well as writing awards for my work in journalism.
Best of... stories about great wines
News from the world of wine
Reflections from a life in progress - and what's in my wine glass
January 3rd 2026Anyone who has read Birdsong might be interested in the latest offering from Sebastian Faulks, whose reluctancy to write an autobiography might just be the reason that his is such a goodRead moreBlank Canvas: Innovating new varieties and places
January 2nd 2026When Sophie Parker-Thomson and Matt Thomson launched their Blank Canvas wine brand in 2013, they shared a vision to create wines that would become an emblem of site and place. Ten years on, theirRead moreBest of Gimblett Gravels 2023 reds
December 27th 2025The 2023 Gimblett Gravels® Annual Vintage Selection is more than a snapshot of a single season; it is a testament to perseverance, adaptability and the quiet heroism of those who work with the land.Read moreNext of Kin - new wines from Central Otago
December 27th 2025If new experiences and places are on your wish list this summer, a visit to Kinross in Central Otago will go a long way to sating both your thirst and a desire for a new experience. The owner andRead moreForager forges a new path
December 24th 2025As the year draws rapidly to a close and many of us are planning to give our wrists a rest from the keyboard, future plans are taking shape at Greystone Wines in North Canterbury, from which DomRead moreBest of - five fab festive fizzy wines
December 19th 2025Fizz is tracking up right now and with good reason as the festive season is here with growing demand for sparkling wine, even though wine sales have taken a global nose dive. If there one category ofRead moreA taste of Tohu
December 17th 2025With invitations coming at us from all directions this month, here's another one - to try and enjoy three new wines from Tohu, a South Island based wine producer with wines made from a wide variationRead moreChampagne-inspired Remy launches for festive season
December 8th 2025Where were you 12 years ago? It's a question guaranteed to elicit a wide range of responses from good to not so good to indifferent but whichever memories spring to mind, we all know that a lot canRead moreA new Prosecco Superiore lands in Aotearoa - is it any good and why?
November 30th 2025Prosecco may be the darling of sparkling wine drinkers everywhere, but let’s be clear: there’s Prosecco, and then there’s Prosecco Superiore. The latter could be called Prosecco for grown-ups.Read moreGreywacke - an overnight success that's 43 years in the making
November 19th 2025It's often said that behind every overnight success, there's 20 years in the making but it's been a longer game for Kevin and Kimberley Judd, who were were given the Wine Marlborough LifetimeRead moreWriting
Since 1994, I have shared my passion for writing, bringing stories of vineyards to your homes. I strive to make wine engaging and easy to understand, whether it’s your first glass or your hundredth. I aim to make the wine world accessible with humour and insight. As your guide, I craft stories that inform and entertain, celebrating the joy wine brings. Using clear language, I help readers explore wine’s depths with ease. Welcome to a world where words and wine unite.
Training
Education is key to understanding wine, guiding both beginners and experts through its complexities. Each sip is a lesson in geography, history, and the uniqueness of vintages. I simplify wine terms and make vineyard exploration fun. Discover the role of terroir and winemaking. Education boosts your appreciation and enjoyment of wine. My aim is to make learning about wine an enjoyable journey. Join me to deepen your wine knowledge and savour each moment.
Presenter
I present wine tastings in an accessible, engaging style with humour and insights gained from 30+ years of writing, teaching and learning about wine. If you're keen on learning more, doing a deep dive into why Central Otago Pinot Noir is an outstanding success and how it tastes different to the wines of Martinborough, North Canterbury, Nelson and Marlborough - or if you simply want to have a fun, informal wine tasting with friends, get in touch.
Every sip tells a story.
Joelle Thomson... Savouring and shaping meaningful narratives about wine.
Email: mailme@joellethomson.com
















